Jobledger

Designing a Decentralized Talent Marketplace

Year

Feb 2024 - Sept 2025

Role

Freelance UI/UX Designer

Tools

Figma

Adobe Photoshop

Adobe Illustrator

Industry

Web3 Talent Platform / Decentralized Talent Marketplace

Company Context

Jobledger is a Web3 talent platform focused on rethinking how talent is discovered, evaluated, and connected with opportunities. Positioned as a decentralized alternative to traditional hiring platforms, it introduces a system where candidate quality, visibility, and access are structured through verifiable profiles and incentive-driven interactions rather than passive applications.

At the time of the project, the product was already partially built but lacked cohesion across its expanding feature set. As the platform evolved to support job listings, freelance opportunities, and a CV marketplace, the need shifted toward creating a more unified and scalable system. This included improving how employers discover talent, enabling more direct access to candidate profiles, and introducing mechanisms—such as credits and rewards—that reshape how participants engage within the hiring ecosystem.

My Role & Responsibilities

As the Freelance UI/UX Designer, I led the design across the entire Jobledger platform, covering both talent and employer experiences. Working closely with the product manager, I translated product requirements and research into structured user flows and cohesive interface designs. The focus was on organizing complex workflows across jobs, CV marketplace, and freelance features into a clear and intuitive experience.

My role centered on shaping how different parts of the platform connect—from defining user journeys and information architecture to delivering high-fidelity UI and reusable components. I collaborated with the product manager to refine flows and interaction patterns, ensuring the platform remained consistent and easy to navigate as new features were introduced.

Key responsibilities:

Defined end-to-end user flows across talent and employer journeys
Structured the platform’s information architecture across multiple features
Designed wireframes and high-fidelity UI for core product areas
Built reusable components to ensure consistency across the platform
Collaborated with the product manager to refine flows and interaction patterns
Iterated on designs based on feedback and evolving product requirements

Project Overview

Jobledger is a multi-sided talent platform that enables job seekers and employers to connect through job listings, freelance opportunities, and a CV marketplace. Unlike traditional platforms, it introduces additional layers such as direct access to candidate profiles and incentive-driven interactions, creating a more active and flexible hiring ecosystem for both sides of the platform.

At the time of the project, the product had an existing foundation but required significant evolution to remain competitive. Core features needed refinement, new systems had to be introduced, and the overall experience lacked cohesion across talent and employer journeys. The goal was to unify these expanding capabilities into a clearer, more structured platform—improving usability, strengthening talent discovery, and enabling both users and employers to navigate complex workflows more efficiently.

The Problem

Jobledger is a multi-sided talent platform that brings together job listings, a CV marketplace, and freelance opportunities into a single system. While this creates a flexible ecosystem, parts of the product were not designed to scale—making it difficult to evolve the experience as new features and requirements were introduced.

As the platform grew, existing screens and workflows became harder to adapt. Patterns were inconsistent, flows lacked structure, and updates often introduced additional complexity instead of improving clarity. This made it harder for users to understand how different features connect and what actions to take—especially across talent and employer journeys.

Limited Scalability in Existing Design

The platform was not structured to support future changes, making it difficult to introduce new features or improve existing flows without increasing complexity.

Lack of Structure Across Features

Multiple features existed without a clear hierarchy, making it difficult for users to understand how different parts of the platform relate to each other.

Fragmented User Flows

Talent and employer experiences were not clearly connected, creating friction when users move between discovery, evaluation, and action.

Unclear Value in Key Interactions

Actions such as activating a CV or purchasing candidate access introduced new behaviors that were not immediately intuitive, requiring clearer communication of value.

Design Goals

To address scalability challenges and increasing platform complexity, the design focused on creating a more structured and adaptable system. The goal was not only to improve usability, but to ensure the platform can evolve without introducing additional friction or inconsistency.

The approach centered on restructuring workflows, establishing clear hierarchy across features, and simplifying key interactions. This created a foundation that supports both current functionality and future expansion, while maintaining clarity for both talent and employer experiences.

Design for Scalability

Restructure flows and interface patterns to support future updates and feature expansion without disrupting existing experiences.

Establish Clear Structure Across Features

Organize features into a more defined hierarchy to help users understand how different parts of the platform connect and where to take action.

Simplify Core Workflows

Reduce friction in key actions—such as discovering opportunities, accessing candidate profiles, and managing interactions—by making flows more intuitive and consistent.

Support Multi-Sided Complexity

Design systems that handle multiple user types and features without overwhelming users, using structure, prioritization, and guided interactions.

Unify Talent and Employer Experiences

Create stronger connections between both sides of the platform to ensure workflows feel cohesive rather than fragmented.

Improve Clarity in Key Interactions

Ensure actions such as CV activation and candidate access are clearly understood, making their value more visible to users.

Design Process

Designing Jobledger required addressing how an expanding set of features could function as a scalable and cohesive system. With research and requirements led by the product manager, my focus was on analyzing the existing product, identifying structural gaps, and translating requirements into clearer and more adaptable user experiences.

A key realization was that the challenge was not the number of features, but how they were structured. As the platform evolved, the lack of scalable patterns made it difficult to introduce changes without increasing complexity. This led to a design approach centered on restructuring flows and establishing a system that can support both current needs and future growth.

Structuring Flows Before UI

Rather than designing screens in isolation, I focused on redefining user flows first. By mapping how users move across the platform, interactions were reorganized into clearer and more logical sequences—reducing friction and improving navigation across features.

Designing for Scalability

To support ongoing product evolution, flows and interaction patterns were structured to accommodate future updates without disrupting existing experiences. This ensured that new features can be introduced while maintaining consistency and clarity.

Organizing Features into a System

Features were grouped into clearer structures with defined hierarchy and prioritization. This created a more cohesive experience, helping users understand how different parts of the platform connect while reducing overall complexity.

The Solution

To address the platform’s complexity and lack of clarity, the design focused on structuring Jobledger into a more cohesive and intuitive system. Rather than treating features as separate components, the approach centered on connecting workflows across talent and employer experiences, ensuring users can navigate and complete tasks more naturally.

The solution emphasized simplifying interactions, standardizing patterns, and organizing features into a unified structure. This allowed the platform to support multiple user types and workflows—while maintaining clarity, reducing friction, and enabling the system to scale as new features are introduced.

Job Discovery (Talent)

Simplifying How Users Find and Act on Opportunities

The job discovery experience was designed to help users quickly understand opportunities and move from browsing to applying with minimal friction. Given the platform’s multi-feature environment, the focus was on creating a clear and structured flow that supports efficient navigation and decision-making.

The solution emphasized improving information hierarchy and guiding users through key actions. Job listings were presented as scannable cards to surface essential details upfront, while job detail pages were structured to support quick evaluation. The apply experience was streamlined to reduce unnecessary steps, and save functionality was introduced to support flexible, non-linear exploration.

Key UX Decisions

Structured job listings into scannable cards to improve readability and comparison
Organized job detail pages to highlight essential information
Streamlined the transition from browsing to applying
Introduced save functionality to support flexible job exploration

Result

Improved clarity when browsing and evaluating opportunities
Reduced friction in moving from discovery to application
Increased confidence in taking action within the platform

CV Activation (Talent)

Enabling Talent Visibility and Participation in the Marketplace

This feature allows users to manage their CV and make it accessible within the platform’s talent marketplace. Beyond traditional job applications, CV activation enables users to be discovered by employers directly, introducing a more active and flexible way to engage with opportunities.

The design focused on making this concept easy to understand and interact with. Since CV activation introduces a different model from standard job platforms, the experience needed to clearly communicate its value while avoiding confusion with applying to jobs. The flow was structured to guide users through managing their CV, enabling visibility, and understanding how rewards and engagement work within the system.

Key UX Decisions

Designed a simple and guided flow for uploading and activating CVs
Made activation status (active/inactive) clearly visible to reduce uncertainty
Structured the experience to differentiate CV visibility from job applications
Introduced clear cues to help users understand rewards and engagement

Result

Improved clarity around how CV visibility works within the platform
Reduced confusion between applying for jobs and being discovered by employers
Enabled users to participate more actively in the talent marketplace

Application Tracking (Talent)

Helping Users Stay Organized and Informed

The application tracking feature allows users to view and manage the jobs they have applied to within the platform. As users engage with multiple opportunities, the experience was designed to provide a clear and organized overview of their activity, helping them stay informed and in control of their job search.

The design focused on presenting application information in a structured and easy-to-scan format. Applications are displayed in a clear list with relevant details and status indicators, allowing users to quickly understand their progress. Navigation was streamlined to make it easy to revisit job details or take further action when needed.

Key UX Decisions

Structured applied jobs into a clear, scannable list
Introduced status indicators to communicate application progress
Organized information to reduce clutter and improve readability
Enabled quick access back to job details and related actions

Result

Improved visibility and organization of user activity
Reduced confusion when managing multiple applications
Helped users stay informed and engaged throughout their job search

CV Marketplace (Employer)

Enabling Direct Access to High-Intent Talent

The CV Marketplace allows employers to browse candidate profiles and purchase access to full CVs based on relevance and interest. Unlike traditional hiring platforms where applications are pushed to employers, this feature introduces a pull-based model—where employers actively discover and engage with candidates who align with their needs.

The primary challenge was communicating the value of paying for candidate access while enabling efficient evaluation. The design focused on presenting candidate information in a way that allows employers to quickly assess relevance before making a decision. Clear distinctions were made between preview and purchased states, while the purchase flow was kept simple to reduce friction and support confident decision-making.

Key UX Decisions

Designed a structured CV browsing experience to support efficient scanning and comparison
Highlighted key candidate information upfront to aid quick evaluation
Created a clear distinction between preview and full-access states
Simplified the purchase flow to reduce friction and support decision-making

Result

Enabled more targeted and intentional talent discovery
Helped employers make quicker and more informed decisions
Reduced noise by focusing on high-interest candidate interactions

Job Management (Employer)

Streamlining Job Creation and Oversight

This feature enables employers to create, manage, and monitor job listings within the platform. Given the need to handle multiple postings simultaneously, the experience was designed to support both efficient job creation and clear visibility across active and inactive roles.

The design focused on simplifying the job creation process while organizing job management into a structured and easy-to-navigate system. Job listings were presented in a clear layout with visible status indicators, allowing employers to quickly understand the state of each posting. Navigation between jobs and actions such as editing or updating listings were streamlined to support efficient workflow management.

Key UX Decisions

Simplified job creation flow to reduce complexity and input friction
Structured job listings into an organized and scannable layout
Introduced clear status indicators for active and inactive jobs
Enabled easy navigation and quick access to job actions

Result

Reduced friction in creating and managing job postings
Improved organization across multiple job listings
Enabled more efficient and controlled hiring workflows

Impact & Results

The redesign established a clearer and more structured foundation across Jobledger’s multi-sided platform, improving how users navigate and interact with its expanding set of features. By organizing workflows and simplifying key interactions, the experience became easier to understand and more intuitive for both talent and employers.

At a product level, the work supported the introduction of new features while improving existing ones, ensuring they integrate cohesively within the platform. This created a more scalable system that can adapt to future changes without increasing complexity or compromising usability.

Key Outcomes

Improved clarity and navigation across core platform experiences
Reduced complexity in multi-feature workflows
Enabled a more cohesive experience between talent and employer interactions
Established a scalable structure to support future feature expansion
Improved alignment with product direction through closer collaboration with the product manager

Reflection & Key Learnings

Working on Jobledger reinforced the importance of designing for complex, multi-sided systems. As the platform supports both talent and employers across multiple workflows, the challenge was not just in designing individual features, but in structuring how they connect into a cohesive and scalable experience. This deepened my ability to think beyond screens and focus on system-level design.

One of the key challenges was managing evolving requirements while maintaining clarity across the platform. As new features were introduced, ensuring consistency and usability required continuous refinement and prioritization. This experience strengthened my ability to adapt design decisions while keeping the overall product structure intact.

Looking back, I would place greater emphasis on early validation and stronger prioritization of features. While the project successfully established a solid foundation, earlier alignment on structure and user validation could have further improved efficiency and decision-making throughout the process.